Community Operations Manager
The core person in charge of the core team is responsible for the establishment of a community system from 0 to 1 for the new traffic user group, manages the community operation team, and is responsible for the overall activity and conversion indicators in the traffic pool.
Geographic location
Guangzhou
Job attributes
full time
Job Responsibilities
According to the annual marketing plan, formulate and implement official social media activities and community management strategies.
Work closely with the strategy department and creative team to ensure the consistency of brand content.
Responsible for the execution of consumer fan recruitment strategies and cross-departmental cooperation, and at the same time is responsible for maximizing the lifetime value of consumers.
Evaluate and explore the possibility of building a membership management system and membership tier system.
Real-time understanding of major social media platforms and hot trends in public opinion, helping daily content and activities inspire new ideas and suggestions.
Customize content distribution based on brand user portraits to keep the community active.
job requirements
Full-time bachelor degree or above, no less than seven years of community operation and customer management relationship experience
Good at user-centric thinking, with strong business thinking and data analysis capabilities
Possess project management skills and cross-departmental communication skills